India’s retail auto market faced a setback in July 2025, with total retail sales of passenger vehicles, two-wheelers, three-wheelers, tractors, and commercial vehicles declining by 4.31% year-on-year to 1.96 million units. This drop ends a streak of growth seen over the past three months and is largely attributed to a high base last year along with subdued consumer demand.
Passenger vehicles saw a marginal drop of 0.81% YoY, registering 3,28,613 units compared to 3,31,280 in July 2024. Two-wheeler sales were hit harder, falling 6.48% YoY to 1,355,504 units, as rural demand lagged amid heavy monsoon rains and ongoing crop-sowing activities. Meanwhile, commercial vehicle sales barely moved the needle, rising by just 0.23% YoY.
The three-wheeler segment bucked the trend with a modest growth of 0.83%, but it was the tractor market that stole the spotlight. Tractor sales surged by 10.96%, hitting 88,722 units, powered by plentiful rains, strong crop sowing, and supportive government policies.
As India’s auto sector eyes the upcoming festive months for a revival, July’s mixed performance highlights challenges in consumer sentiment—especially in urban areas—while rural resilience, boosted by a thriving agricultural cycle, brought some green shoots in the form of robust tractor sales.